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      <image:title>Blog - Navigating the Nuance: Ingredient checkers for your food and cosmetics - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Navigating the Nuance: Education, #Ads, and Therapeutic Goods - Example</image:title>
      <image:caption>In this example, Jack would be in breach of the code of advertising. Specifically: Jack provides a testimonial Jack appears to endorse the product by giving it a “thumbs up” and by presenting the product and brand in the imagery Jack clearly identifies that he is a nurse and therefore cannot provide a testimonial or endorsement of a TGA registered product There is no educational aspect to this content</image:caption>
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      <image:title>Blog - Navigating the Nuance: Education, #Ads, and Therapeutic Goods - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Vaccine Concerns &amp;amp; SciComm: An Analysis - Twitter screenshot</image:title>
      <image:caption>The text says "childhood vaccination is one of the greatest medical advances of the last 100 yrs. If you have concerns, please listen to your pediatrician, not some twitter goofball whose expertise is probably limited to a barely passing grade in high school biology.”</image:caption>
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      <image:title>Home</image:title>
      <image:caption>The Good Influencer As a health professional or science influencer, the stakes are high when having a presence on social media. The ramifications, even if inadvertent, can have financial and reputational cost. In this workshop, we walk through legal and ethical considerations of social media use. Specifically, I present 5 principles of ethical social media practice, exploring the finer details of expectations on you as a professional.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ecdd7e2f328710ed4c16901/8b0fb316-40e1-43b6-909d-fe93181ab1eb/image-asset.jpg</image:loc>
      <image:title>Home - Determine what’s credible and what’s not.</image:title>
      <image:caption>The internet is full of ideas and so-called truths. It can be difficult to navigate truth from fiction in a world of information overload. In this session, I use my signature CRABS for credibility framework to appraise online content to help you feel more confident. We will walk through case studies and unpack the reasons why this framework matters.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ecdd7e2f328710ed4c16901/bcd0c7a4-40ba-4110-83b6-2c9cafc1382f/unnamed.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>Need a speaker? With over 80 speaking engagements under my belt, I am comfortable to deliver an engaging, fun and informative keynote. Or maybe you need an MC or chair? Whether 5 or 105, I can produce something that suits your audience needs. I’ve spoken to crowds of 10-3000, at events such as SMACC, CODA, Don’t Forget the Bubbles, and It Takes a Spark!</image:caption>
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      <image:title>Education Services</image:title>
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      <image:title>Education Services</image:title>
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